by Full Spectrum Marketing | Apr 27, 2016 | Customer Experience, Customer Service
Earlier this year I wrote about the body language of your business. The premise is simple – everything about your business or organization communicates and sends a message. Those messages can be intentional or unintentional. That commentary focused mostly on your...
by Full Spectrum Marketing | Apr 21, 2016 | Customer Experience, Design, Digital Marketing
You have probably noticed, but in case you haven’t, there is a reason you always exit into the gift shop at the zoo. The minds behind the construction of the zoo just know you have kids. And there’s nothing kids want more than random stuff! Joking aside, the “stuff”...
by Full Spectrum Marketing | Mar 30, 2016 | Customer Experience, Customer Service
I need office furniture. So, I called my office furniture person, who visited me twice for discussion and guidance. The visits, which included visuals, helped me out. Then… The estimate I received was a bit high, but it included none of the pictures I selected. So I...